Yellow Dragon Fruit Industry Co., Long Beach was founded in July 2006, Huanglong County in Shaanxi Province, covers an area of 12,000 square meters, total investment 13 million yuan, construction area of 4,000 square meters, with five fresh fruit cold storage and 2 walnut processing plant, can be stored 1,500 tons of fresh fruit apple drinks, dried fruit 2000 tons, annual primary processed 1,000 tons of walnut products, plant database, plant equipment, is leading the country, is the Huanglong County's first set of nut and fruit storage, sales and new technology to one of the private company Fruit Industry. Since its establishment, always adhere to the "based on leading industries, and services the county overall, expanding economy, promote the coordinated development of" the overall work of thinking, and actively guide the scientific cultivation of fruit, standardized management, quality improvement, corporate influence ever-increasing comprehensive strength continuously enhanced.

(A) of the innovative business model and increase their level of organization, to expand the production scale family farmers. Company set up a "Long Beach Fruit Association", a "company + association + farmers" mechanism, a "company + association + farmers" production business model, to a decentralized one of the organically integrated operation, to provide farmers uniform supply of chemical fertilizers and pesticides, unified technology for the kind of unity, unity and sales before, during, post-natal services, so that farmers labor, capital, land and other factors of production to be integrated, members develop confidence that the scale of the rapid expansion of the family business .

(B) the implementation of standardized management, and build new technology platform. The company signed a production contract with the cooperative, cooperatives under the terms of cooperation, members of the product required technical standards and production of technical specification for production, standardized production of pollution-free soon be realized. On this basis, the company planned to carry out pollution-free products and organic products, registered trademarks, and nurture the brand. At the same time, companies and research institutes together powerful, inviting experts to conduct training for farmers on a regular basis, to provide the latest product line, production technology, technical services, a platform for the promotion of new technologies to improve the level of agricultural industrialization.

(C) the implementation of "Fruit Order", to achieve mutual benefit and win-win situation. To promote the walnut industry, increasing peasant income, township party committee in 2008, the township government's support, adopted a "purchase order" approach, in advance and entered into an acquisition contract farmers were buying and selling more than 1,000 tons of walnut, apple 2000 tons, farmers increase the per capita net income of 1,800 yuan, and achieved good economic and social benefits.

Second, development planning

Huanglong walnut is to develop the leading industry, now the county has an area of 28 acres of walnut, has fruiting of 18 mu, annual output of 5,000 tons, and the planting area, at an annual rate of growth of 1-2 acres, the market prospects are bright. Walnut has become the local farmers to get rich off the main industry. With the continuous improvement of living standards, growing consumer market, as consumers increasingly favored walnut products. Companies from the development of global considerations, decided to implement a walnut processing projects, multi-species management.

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