Our mission is to provide an outstanding Salon Products directly to consumers, in a world-class environment. Salon Favorite provides customers with outstanding personal service, while combining quality, fit and value. The merchandise continues to satisfy two areas of consumer needs: firstly, Salon Favorite strives to become the destination specialty hair care, body care, cosmetic and beauty products store for all consumers and secondly, to provide a constant range of merchandise relevant to the woman's who want to feel and look beautiful.

With the first Do-It-Yourself Keratin Treatment Kit to the market and a unique concept, the Salon Favorite will be the most revolutionary hair care product seeing in years.