Leading Brands is the only fully integrated healthy beverage company in North America, allowing us a unique opportunity to capitalize on our resources, maintain our competitive advantages and benefit from consumer trends. Our expertise in all stages on the product life-cycle, from building brands to bringing them to market, helps us stay at the leading edge of the fast growing healthy beverage industry. Leading Brands has developed an enviable portfolio of properietary brands - including TrueBlue, Infinite Health Water, PureBlue and Ceasar\'s Cocktails. With each brand, we strive to provide the highest possible quality and the lowest price possible to the consumer. We create the brand concepts, formulations, packaging, marketing and promotional plans, and develop the distribution and sales programs across North America. Our award-winning brands continue to be highly recognized by the industry and media alike, receiving distinction in national and local newspapers, magazines, and on radio and TV. This combination of expertise and resources means we are uniquely poised to succeed in the multi-billion dollar North American beverage market.