Dear Ladies / Gentlemen!

In the following we would like to introduce and present to you an excellent novelty: the product family JODICUM.

Product: Mineral water enriched with biologically active iodine ions.

Name of the product: JODICUM

About the distributor:

Name of the firm: JODICUM LTD.

Tel./Fax.: +36 52 786-60

Web: www.jodicum.hu

Health and social background

The iodine shortage is considered to be a global oecological problem in scientific and medical circles. 1,5 billion people in the world suffer from iodine shortage. The UN ranks this problem among the ones of utmost importance. It is the WHO that carries out a general survey in connection with iodine shortage. The UNICEF organizes seminars and opens up sources for securing basic help for those in need of it.

Our daily iodine demand is 150 micro gramm, that cannot be satisfied by drinking-waters and the continental nutrition habits. According to measurements the iodine content of most European drinking-waters is under 20 micro gramm /litre, which is extremely low. The iodine demand of the human organism is between 40 ~ 200 micro gramm/day.

What are the consequences of iodine shortage in the human organism?

Iodine shortage can lead to a spontaneaus abortion, a premature birth, the illnesses of the thyroid gland in the case of children and adults, the reduction of physical and psychological development, the disturbance of the fat metabolism and the circulation, vascular and heart diseases, stomach and intestines complaints, allergic symptomps, the weakening of the immune system, and the negative consequences of the small-scale radiation and the stress.

The Solution!

The iodized mineral water that is produced by the JODICUM LTD. is suitable for prevention of the above mentioned illnesses due to its raised iodine content (100 microgramm/litre). The regular consumption of the mineral water JODICUM ensures for our organism the covering of the daily iodine demand. Overdose is impossible, because the iodine surplus leaves the body with the urine.

Professor Doctor Janos Rigo, Doctor of the Hungarian Scientific Academy, Director of the National Dietetics Institute certifies in his expertise the favourable physiiological effect of the consumption of the mineral water JODICUM, emphasizing the importance of the iodine substitution from the point of view of public health dealing with radiation. In the environment of nuclear power plants and in their 50 km district, and in places where there is a high radiation danger, the continous and effective iodine substitution is a prescription.

Product description and its composition

The JODICUM was produced from a natural mineral water having a low sodium content with the addiction of a iodine concentrate, also enriched with carbon dioxide.

The JODICUM has a preventive effect, but it is not put into circulation as a medicinal water. Its consumption is important for pregnant women and babies especially, but also for adults, seniors, sportswomen and sportsmen, and for the devotees of the wellness lifestyle.

It increases the physical and psychological condition of the followers of the healthy lifestyle, and it increases the stress resistance. It can be applied as a protective drink for persons who are exposured to a raised radiation danger. Similary to vitamins, it has an antioxidant effect.

It is a genuine pearl in the world of waters: its value and uniqueness is due to its iodine content. The product family JODICUM offers for all age groups something extra. Its advantage with respect to other mineral waters is that its consumption is not of seasonal nature! It is suitable for everyday consumption! Its favourable effect is shown when it is consumed every day.

It has another important, value-increasing feature: the iodine content of the products does not charge after cooking, so it is suitable for cooking in the household.

Packing

The mineral water JODICUM is distributed in disposable PET bottles and PE shrink wrapping.